Update on the Law: Ethics of Attorney Internet Marketing

1.2 WV MCLE Credits, incl. 1.2 Ethics

1.0 PA MCLE Credits, incl. 1.0 Ethics

Applications to OH, VA pending

This course discusses Rules of Professional Conduct applicable to online marketing and provides insight for creating ethical campaigns that convert into business for your practice. Krista Duncan Black, J.D.  provides an overview of ethical pitfalls implicated by marketing on various platforms including law firm websites, LinkedIn, and Facebook.

Krista is a licensed attorney and the CEO of TOPDOG Legal Marketing. She is a member of the Legal Marketing Association and the American Marketing Association. Having practiced on both sides of a civil practice and as in-house counsel, she knows first-hand the challenges attorneys face balancing the practice of law with client development.